Be OOH

Media

Sector:

Media

Learn more about the company

One of Brazil's leading airport media companies, Be OOH creates connections between brands and air travelers by combining human behavior insights, an exclusive media inventory in Brazil's main airports and creativity, making every moment of the air traveler's journey a unique opportunity for emotional connection, entertainment and engagement for brands.

Highlights

  • Brand experience
  • Behavioral insights
  • Exclusive media inventory
  • Privileged location

Unique brand experience

Be OOH was born with the understanding that, in a globalized world in constant movement, airports are the epicenter of attention for travelers, businesspeople and tourists. Traditional media have their place, but OOH(Out of Home) media in airports presents a unique opportunity for brands to connect with their audience.

  • Relaxed emotional state
  • A moment of indulgence
  • Unique experience

Behavioral insights

In spaces where waiting and attention are guaranteed, communication via airport media has become an indispensable strategy for reaching high-value consumers. Be OOH integrates technology, content and advertising to make the traveler's journey more informative, enjoyable and valuable. In this way, it builds brands by enriching the experience of its audience.

  • Engagement
  • Pleasant and valuable relationship
  • Brands perceived as prestigious
  • Increased sales

Exclusive media inventory

Be offers relevant spaces throughout the traveler's journey, from the transfer to the airport to disembarkation, including parking, check-in, the departure lounge and the boarding queue. The focus is on enhancing the travel experience, making it more informative and enjoyable.

  • Innovative formats
  • Technology as a differentiator
  • Advertising as information and entertainment

Privileged location

Be OOH is present in the main Brazilian airports, in the cities of São Paulo (Congonhas), Rio de Janeiro (Santos Dumont), Brasília, Fortaleza, Curitiba and Porto Alegre. More than 7 million passengers pass through the terminals in which it operates every month, a quarter of them company executives, as a decision-making power.

  • The country's main airports
  • High purchasing power public
  • Qualified audience 

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